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Blogs

Scaling beyond referrals: how a digital growth agency drives new business

Does your marketing department still rely heavily on word-of-mouth? If so, they are probably not getting a predictable stream of leads. While referrals are valuable, they are neither reliable nor scalable. And you cannot grow a business on ...

Going global: what is international marketing?

You’ve built a successful reputation in your local market. All the hard work is finally paying off - you’re generating steady leads, closing deals, and building brand awareness. Your solution works and customers are satisfied. Locally, you’ve ...

What is behavioral economics and how to use it in your marketing

Do you really understand the way your customers think? 

Can you confidently say you know what drives their decisions - and use that knowledge to shape your marketing strategy? 

If so, ask yourself this: How much of our ...

Achieve predictable revenue and ROI with growth marketing

Are you aware that a good growth marketing strategy can generate predictable revenue and ROI? We should know, because at SUM Digital, we have helped clients achieve just that. But despite our proven successes, we also still see a bias towards ...

What is lead nurturing?

Imagine this: You’re searching for a new project management tool for your company. Before making a decision, you’re likely researching options, comparing features, and reading buyer guides. In the process, you visit several websites and maybe ...

How a digital growth agency can solve lead generation challenges

As a digital growth agency, we cannot emphasize the importance of generating predictable, high-quality leads enough. It is not about strength in numbers here; it is about quality. One valuable lead is worth far more than ten questionable ...

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