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Design, data, content, campaigns: all the roles you can't justify hiring individually.
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Your time goes back to strategic decisions only you can make.
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Every project, deadline, and result tracked and under control.
A single in-house marketer can't be your strategist, copywriter, paid media specialist, and HubSpot expert at once. So you either hire five people, or hire freelancers and manage them yourself.
A Growth Team gives you that whole skill set from day one. One fixed fee, and the right specialists work on whatever the plan needs that month.
At SUM Digital, we don’t believe in one-off campaigns that disappear after a month. We believe in the Growth Loop: our methodology tested over 10 years and 150+ B2B projects. It’s how we make sure your commercial efforts work together to consistently capture the right leads and protect your ROI.
1. Growth Strategy
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Data & Insights
We look at what your numbers already tell you: where people drop off, what converts, what doesn't. This becomes the foundation for every decision that follows.
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Growth Marketing Plan
We turn your goals into a concrete plan: which channel to use, what to say, and in what order. It gives every later step a clear reason to exist.
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Messaging
We build your message around your customer's problem, not your service or product. When people see themselves in the story, they understand what you do and why it matters to them.
2. Implementation
Campaign creation
We set up structured campaigns with clear goals and audiences. This is where separate pieces come together into one coordinated push.
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Content creation
We write and design the content your campaigns need: pages, emails, ads, social media posts. Each piece is created to move people one step closer to buying.
Customer Journey Implementation
We build out each step a customer takes, from first step to purchase, so nothing gets left to chance. Every touchpoint is there for a reason.
3. Demand & Revenue Generation
Lead Nurturing
Not every lead is ready to buy right away. We keep them engaged with the right message at the right time, until they are.
SEO & AIO
We help your brand show up when people search: on Google and in AI tools like ChatGPT, Gemini, or Perplexity. Being found is the first step to being chosen.
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Social Media Campaigns
We run campaigns on the platforms your customers use, designed to get attention and drive them towards your site of offer.
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SEA
We run paid search ads so you show up right when someone is actively looking for what you offer, not just hoping they find you.
4. Scaling
Consumer Psychology
We apply proven consumer psychology frameworks to your messaging, so it aligns with how people actually make decisions.
Conversion Optimization
We A/B test and refine pages and forms to turn more visitors into customers, using real data and behaviour insights.
Customer Journey Optimization
We don't stop once your customer journey is in place. We look at where people get stuck or drop off, and fix those points to optimize your funnel.
Data & Insights
We look at what your numbers already tell you: where people drop off, what converts, what doesn't. This becomes the foundation for every decision that follows.
Growth Marketing Plan
We turn your goals into a concrete plan: which channel to use, what to say, and in what order. It gives every later step a clear reason to exist.
Messaging
We build your message around your customer's problem, not your service or product. When people see themselves in the story, they understand what you do and why it matters to them.
Campaign creation
We set up structured campaigns with clear goals and audiences. This is where separate pieces come together into one coordinated push.
Content creation
We write and design the content your campaigns need: pages, emails, ads, social media posts. Each piece is created to move people one step closer to buying.
Customer Journey Implementation
We build out each step a customer takes, from first step to purchase, so nothing gets left to chance. Every touchpoint is there for a reason.
Lead Nurturing
Not every lead is ready to buy right away. We keep them engaged with the right message at the right time, until they are.
SEO & AIO
We help your brand show up when people search: on Google and in AI tools like ChatGPT, Gemini, or Perplexity. Being found is the first step to being chosen.
Social Media Campaigns
We run campaigns on the platforms your customers use, designed to get attention and drive them towards your site of offer.
SEA
We run paid search ads so you show up right when someone is actively looking for what you offer, not just hoping they find you.
Consumer Psychology
We apply proven consumer psychology frameworks to your messaging, so it aligns with how people actually make decisions.
Conversion Optimization
We A/B test and refine pages and forms to turn more visitors into customers, using real data and behaviour insights.
Customer Journey Optimization
We don't stop once your customer journey is in place. We look at where people get stuck or drop off, and fix those points to optimize your funnel.
“SUM Digital is not just a service provider; they’ve been a true growth partner for us at RevelX. Their commitment to our success is clear in every project they undertake.”
Partner & CCO, RevelX
“We’re proud to be working with SUM Digital for several years now. We truly operate as partners. They work like real colleagues, side by side with us. They challenge us when needed, support us, move fast, and go the extra mile!”
Managing Partner, Rainmen
"SUM brought practical marketing and sales expertise that helped us clarify our customer strategy. Their hands-on approach turned insights into real, actionable steps."
CEO, Insights Global & TankTerminals
See how we led the rebrand for RevelX, creating a new modern brand embodying their focus on growth and strategic innovation.
Read how we designed a full brand guide for Advanced Forces Group to help them stand out among their competitors within the security and defense domain.
See how we designed INSIFR's brand guide to help them go to market and build trust in the first halal financial platform in the Netherlands.
Exotek was struggling with communication and conversions. They needed a partner to help them clarify and correct their messaging, streamline their marketing, sales and service and successfully go to market in foreign countries.
BuurtKadoos was growing, but a high customer acquisition cost (CAC) was slowing them down. They needed a partner to help them scale efficiently, to lower CAC and to attract new customers predictably.
OKR Mentors helps businesses turn long-term visions into actionable objectives and results. But with limited SEO and a scattered tech setup, the right audience wasn’t finding them online.
Feltest had global ambitions but reaching a highly niche market across continents felt nearly impossible without the right strategy, systems and tools.
Revicoat set out to make home improvement more accessible using window frame foil. To succeed in a conservative market slow to adopt innovation, they needed a partner who could help position their solution for widespread adoption and growth.
INSIFR set out to create the first digital financial platform in the Netherlands to meet the unmet financial needs of the Muslim community. To do this, they needed a full-service partner to handle every aspect from brand strategy to go-to market launch.
By implementing a coordinated marketing and sales strategy, SUM Digital helped TankTerminals increase trial requests by +8,800 and generate over 12,000 leads, making them the #1 platform for tank terminal data.
Add a team of specialists working on your growth. One team, all the skills you need.
Bij SUM Digital hebben we voor HubSpot gekozen omdat het het ultieme klantenplatform voor bedrijven is. HubSpot verbindt alles wat je nodig hebt voor een optimale klantervaring in één naadloze oplossing. In tegenstelling tot losse systemen, biedt HubSpot tools die afzonderlijk krachtig zijn, maar nog beter wanneer ze samen worden gebruikt.
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