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Process Mapping Canvas

When growth feels slow or chaotic, the problem isn’t your tools. It is more often than not your process.

This canvas helps you see how initiatives actually flow across your teams.


Not how collaboration is supposed to work. Not how you think it works. But how it really happens and where it breaks.

Use it to map any core process step-by-step, align your teams, and uncover the misalignments slowing you down.

 

Create a customer-centric process

Most companies don’t necessarily need more leads, they need smoother handoffs and cleaner operations.

The Process Mapping Canvas helps you align your team around a shared understanding of how customers move through your business. From first touch to long-term value, you’ll spot the gaps, friction, and inefficiencies that don’t show up in a dashboard.

Once it’s mapped, you can finally improve it.

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ABOUT THE AUTHOR

Diederik Gerbranda

At SUM, we believe in practicing what we preach. This canvas represents the exact strategies we implement with our clients to help them achieve their marketing goals.

 

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